182,000 Pounds of Free Nectarines: The Lawsuit Behind a Massive Giveaway

Inc
A California farmer gave away 182,000 pounds of white nectarines after a lawsuit blocked his sales.

Summary

Cesar Mora, a farmer in Reedley, California, has been growing the exclusive Monalise white nectarine variety under a 2019 agreement with Giumarra Brothers Fruit Co., which acquired the rights to pack and sell the fruit. After Giumarra sued him in 2023 for allegedly selling the nectarines to other packers, Mora claims he was blocked from selling his crop and decided to give away the entire harvest of over 182,000 pounds. Volunteers distributed the fruit to about 6,000 local residents throughout the week, preventing it from rotting. The legal dispute is set for trial on July 20 in Fresno County Superior Court.

(Source:Inc)